Jack in the Box

I mentioned it on my homepage and here it is: The Crisp Up Day Spa, a fried chicken-themed day spa we pitched for Jack in the Box’s spicy chicken tenders. It’s one of my favorite ideas I’ve pitched - it speaks to my sensibilities as a creative: a little weird, a little funny, but perfectly tailored for a brand’s sensibilities. It predated the Popeye’s vs Chik-fil-a sandwich wars and the nashville hot chicken trend, so perhaps it was just a little ahead of its time. But after a year like 2020, we could all use a little golden relaxation.

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Jack in the Box

Pop-Tarts

20th Century Fox

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